Secret Benefits
Review 2024

Secret Benefits screenshot new

Learn more about how we score here.

Receives 16 million monthly visits

Free to use for sugar babies

40% Female | 60% Male

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In-Depth Review of
Secret Benefits

In the world of sugar daddy and baby dating, Secret Benefits is considered by many as one of the best and most popular. Millions of sugar daddies and babies flock to this platform because it’s easy to use, looks great, and functions wonderfully. It’s a place where young beautiful women can meet successful men. Women come to Secret Benefits not only to be taken to nice places and be pampered but to learn from someone that has more life experiences than them.

In contrast with most other dating sites, Secret Benefits works on a credit system. Men purchase credits that can be spent on features and unlocking conversations. That means male members don’t have to buy a recurring premium subscription package. This ensures that you only pay for what you use, which most people prefer. However, even without purchasing credits, members can still receive suggested matches, search by filters, view profiles, like profiles, and request access to private albums free of charge.

Table of Contents


The site is free to use for sugar babies

One-time payment to chat with each sugar baby

Easy to meet sugar babies and daddies


The company hasn’t released an app yet

No call or video chat features

Secret Benefits Cost



Per credit: $0.59
Total: $59.00



Per credit: $0.34
Total: $169.00



Per credit: $0.29
Total: $289.00

Signing Up for Secret Benefits

The sign-up process differs between men and women on Secret Benefits. Mainly, that’s because men purchase points (as we just mentioned) and women use the platform for free. After all, most women using sugar dating apps are sugar babies working their way through college. So it wouldn’t make sense if they had to pay for an expensive dating app. Sugar daddies, on the other hand, are successful professionals that have the means to spend money on sugar babies.

So here’s how it works. Women (sugar babies) will register by providing their email address, location, age, body specifications, and ethnicity, and come up with a username and password. After that, they’ll have to upload a minimum of 6 photos that don’t include nudity, text, or filters. Then a short description, introduction bio, tagline, and what makes them an ideal sugar baby.

Men (sugar daddies) provide all the basic information about themselves as women. However, they don’t have to upload any photos, just a short bio and what they want out of the site. That’s pretty much all there is to it!

Member Structure

Most members here are from the UK and the US, but you’ll find singles from other countries as well. As you can probably gather, the member base is young attractive women and older successful men. Our assumption is there are a fairly even amount of men to women compared to other sugar dating sites. That’s probably because women can use the site for free and men don’t have to purchase a recurring membership plan. That being said, there still seem to be more men than women using Secret Benefits.

Matching Process

Secret Benefits employs an algorithm that learns your behaviour based on who you like, which photos you’ve been looking at, searched profiles, and who you have requested photos from. It will track your activities in order to match you with like-minded singles. If you would like to see more singles outside the suggested matches, you can search for profiles via free editable filters. You can also move your profile towards the top of other members’ suggested matches by highlighting your profile. This can be done by verifying your identity or spending credits.

Contact Options

To unlock a conversation with a sugar baby, daddies will have to spend 10 credits with no further fees afterwards for each profile. Every time a match goes online, you will be shown their location, making it easier to meet up when you both are in close proximity to each other.

There really isn’t much to making contact on Secret Benefits. You send a message and if the other person is interested, then you have mutually matched. Once you have talked for a bit, you can decide to meet up. They don’t try to make things too complicated. The only information you cannot share in a conversation is bank details, or else you can get banned.

There are also private photos that you can upload, and you can choose who sees them. Just make sure you don’t include any nudity, doctored photos, or text. However, you can upload revealing photos that show just enough.

Secret Benefits App

There is currently no Secret Benefits app on both the Apple and Android app stores. But that doesn’t stop a lot of members from using the mobile-optimized version on their phones. It works almost just as well and offers as many features and functions as the desktop version. In fact, some members prefer the mobile version, especially when they’re out and about. You can still enjoy secret albums, blog articles, profile highlights, and priority customer support.


Secret Benefits is a fairly young app that was launched in 2015 and has since received over 15 million visits. Headquartered in the UK, the company is estimated to be doing up to $10 million in revenue annually, according to In our opinion, that’s a fairly successful young online dating company, especially for a specific niche. We credit that success to Secret Benefit’s quick sign-up process, easy-to-use platform, and quality profiles.

We found that members of the site particularly like Secret Benefits because users can verify their identities. When it comes to dating online, this is one of the most important features to make people feel secure and trust the person they’re chatting with. Members of Secret Benefits know the person they are talking to is real because they have to upload a video of themselves saying “Let me be your secret” before receiving a verified badge. That’s a great security feature, and we think other dating apps should take note.

Secret Benefits logo



Secret Benefits logo